What is a Blockchain Advertising Network?
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A Blockchain Advertising Network is an advertising platform that utilizes blockchain technology to facilitate, secure, and verify the process of digital advertising. This network operates in a decentralized manner, removing intermediaries such as ad exchanges and third-party platforms, which often lead to inefficiencies, inflated costs, and lack of transparency.
Blockchain technology offers a shared, immutable ledger that ensures every transaction is verified and traceable.